Oracast Blog

New Red River Co-op website!

July 29th, 2010

Red River Co-op has just unveiled their new website found at http://www.rrcoop.com. Check out their latest news and become a Red River Co-op member!

With many Co-op locations throughout Manitoba and Western Ontario, Red River Co-op has the bulk fuel, propane, and oils you need to keep your vehicles on the road. Check the selection of products and services in our convenience stores, such as:

Red River Co-op is a dynamic, Winnipeg-based cooperative owned and guided by its members, with petroleum as its core business and customer service as its competitive advantage. Red River Co-op employs high ethical standards; support for the communities where they do business; and in sharing profits and success with their members.


Why coding standards are important

May 17th, 2010

A perfect axiom of coding standards is summed up by “don’t judge a book by its cover.” Sure the website may look great on the outside to the average visitor, but under the hood can tell a very different story. The underlying code, when following “best practice” coding standards, is quite easy to work with especially when a customer would like to expand the features of their website. Unfortunately, in our experience, many web designers don’t follow any coding standards and it is a nightmare to maintain, which ends up costing the customer more time and money.

As a business owner or manager who is looking for a website, make sure to ask the company if they follow any specific coding standards such as W3C. Making sure that your website follows best practice coding standards will help make your website more accessible to many different web browsers and devices, but more importantly, it will help insure that your future maintenance costs are minimal. In addition, if you ever fire your existing web provider and hire someone new to take over, the new company has to understand and work with the code, so if it’s terrible code it will take them longer to update your site and cost you more money, however, if your website is written with coding standards that are easy to read and understand, the new company will be off to the races in no time.

Here at Oracast we employ best practice coding standards to ensure that your website will look great and function properly in all major web browsers, and help minimize your maintenance cost by providing quicker and easier maintenance implementations. Don’t hesitate to contact us for a free consultation.


Energlide comes to life!

April 29th, 2010

Here at Oracast we always interested in great new ideas. It’s really amazing to us to see a concept come to life and even more amazing when we can be a part of the process. Even if that part is just a small part like a custom website. When we first talked to Dan over at Energlide Technology Corp. we knew right away that he had a great idea and it was only a matter of time before Energlide would become a success.

Since then, many changes have occurred but the plan has not changed. Recently we launched a small website that could give potential customers and investors a glimpse of what is on the horizon. Have a look at www.energlide.ca to see what the newest recreational activity at premier resorts around the world is going to be. Glass-bottom boat meets Jet Ski and not an ounce of fuel is used on the water. Outstanding!

As you can see we are excited at Oracast because our success is measured only by our clients success. This very small budget website had some very specific requirements and we think the final product looks, feels and works great.


Defining Your Web Strategy

March 12th, 2010

Have you actually thought about incorporating your website with your marketing strategies? If you have then you are one of the few business owners that actually does. Most companies realize that they need a website, but even today, a large majority of business owners don’t really understand the true power of the web, and very few have a solid web strategy defined for their company.

Your web strategy must blend with your overall business strategy, and it must define how your business is going to leverage the Internet to improve your bottom line. This could be a web application that performs a specific business function, like a document repository or a centralized customer database, or simply an informational website that you use to market your business to the world. The key to defining your web strategy is to look at each of your business processes and examine how web technology will be used to service your customers and business. Ask yourself these questions before talking to your web company:

  • Who are my ONLINE competitors?
  • What do they do well online, and what are they missing that I can capitalize on?
  • Who is my target market?
  • What is my message to my customers?
  • How can I leverage my offline marketing efforts to drive traffic to my website?
  • Do I need traffic from Search Engines?

A website should compliment your business sales and marketing efforts, improve efficiency and effectiveness of business processes, provide customer support, and much more. It all starts with defining your web strategy and working with a web company that will help you through the process.


Vista to Windows 7 Update with new laptop

January 1st, 2010

So this is a little off topic but I ran into a few issues that I thought might help a few people out there. I recently purchased a new Gateway P-7803h-CA laptop for a pretty good deal and had it delivered the other day. I knew it came with MS Vista (bleck!) but there was a free upgrade to Windows 7 Home Premium which would work fine for me. The problem is that you need the laptop serial number to order the Windows 7 update and you then have to wait weeks to get the discs in the mail. Ok, that is not good. The last thing I wanted to do is UPDATE Vista to Windows 7. Ideally I would like a clean install to get rid of the garbage that always comes in a new system. I also wanted to be sure I had a legit copy of Windows so I would not have issues with updates, etc. down the road. Also I was not prepared to flash my BIOS to some custom version with SLIC 2.1 as the latest available from Gateway only has the SLIC 2.0 tables which only works with Vista OEM installs.

I figured that would not be an issue so I went ahead and grabbed a copy of Windows 7 from Notebook Review (http://go.notebookreview.com/?id=525X832&url=http%3A%2F%2Fmsft-dnl.digitalrivercontent.net%2Fmsvista%2Fpub%2FX15-65733%2FX15-65733.iso) and did a full install clobbering any hint of Vista on the box accidentally selecting a couple of options along the way…
Tip 1: Do NOT enter a CD Key – First mistake, as I entered the Acer OEM key online.
Tip 2: Do NOT select “Automatically get updates online when connected” or whatever the exact wording is.
By doing this I had only 3 days to evaluate Windows 7 and with my discs not even processed yet there was no way I would get my new CD Key in time. After some digging online I found some great info.

If you don’t select either of these you will get 30 days to evaluate Windows 7. Perfect. When your discs arrive you can simply view the properties of “Computer” and change the CD key. Now what happens if your new discs don’t arrive in 30 days? No problem. Luckily Microsoft will let you extend your trial a few times. Here’s how:

1) Type cmd into the Start Menu Search
2) Right click the cmd icon and choose “Run as Administrator”
3) Type slmgr.vbs -rearm then press Enter
4) You will then be asked to reboot. After that, right click Computer, then select Properties. You will see that the counter has been reset to 30 days.

This only works 3 (120 days total) times and the counter never goes past 30 days, so make sure to wait until you have only a few days left before using it. By then you should have your discs and can enter your legitimate CD Key and activate online. I hope this helps someone get Windows 7 running instead of having to wait over a month for discs. Good luck!


Put Santa Out of Business Sale!

November 30th, 2009

It’s that time of year again, and to kick off the Christmas celebrations we are providing 20% off all website updates, website re-designs, and even 20% off of new websites! That’s right, 20% off throughout the month of December. Start the holiday season off right with these great deals!

+ 20% off of New Websites
+ 20% off of Website Re-designs
+ 20% off of Website Updates

Is the information on your website out of date? Have you been thinking about re-designing your existing website? Or are you in the market for a new website? Now is the time to contact us and take advantage of this fantastic sale. It’s only available throughout the month of December so don’t miss out on these great deals!

Seasons Greetings!

The Oracast Team


Having trouble with your website developer?

November 14th, 2009

Sadly, in the past few months we have seen a sharp increase in the number of new clients that have come to us because of troubles with their current website designer, developer, or maintenance team. While this is good news for us, as we get the opportunity to set things straight, it generally comes after a bitter relationship between a small business and their website developer. Naturally, not all relationships are going to work and that is why we work exceptionally hard to ensure the communication channels are open with our customers and our own team and that we maintain solid control of the project at hand. That being said, here are a couple of things to look for when hiring a company to build or maintain your website:

  1. Learn About the Company’s History: While you don’t need a full history lesson here, it’s good to know how the business was started and what their goals today. If they aren’t talking about building relationships, customer service, or customer satisfaction, then be careful because you may be in for a rough ride. You need to make sure that you are dealing with a company who has the experience you are looking for and wants you to succeed as much as you do. A website company who is friendly, helpful, and always there to answer questions or provide advice. A good company knows that the two most important assets in their business is their customers and their employees. We feel that we meet and exceed all of those expectations, and we truly enjoy watching our clients succeed.
  2. Review Some Samples: This goes without saying but be sure to review some of the work they have done in the past and be sure it is visible online. Look for the name of the company affiliated with that website or ask if they would mind if you contacted that client as a reference.
  3. Talk to Their Clients: Very much like taking a walk in a neighbourhood that you are planning to move to and talking with the locals. It makes sense to have a quick chat with a few clients to get a feel for how they work. Chances are you would check the references of a person you were looking to hiring so it makes perfect sense to check some of the references for a website company that you are looking to market your business online.
  4. Ask Off-Topic Questions: If you are talking to someone that will be your main point of contact for this new relationship then this is a person you are going to need to trust, communicate with, and resolve issues with. It’s a good idea to learn a little bit about your contact without being too invasive. “Did you watch the game last night?”. “How was your vacation?”. A couple of simple questions can easily spark some great friendly chit-chat where you can learn a little bit about who you will be working with. You don’t have to have everything in common with them, but you also don’t want to be talking to a robot with the interpersonal skills of the largest pothole on your street.
  5. Sign A Contract: If you have it in writing then there is no debate regardless of how sour the relationship gets. While it would be nice if this never had to be done, the sad truth is that it’s beneficial to both parties. Website development is both creative and logical so it’s very easy to establish a difference of opinion. A well written contract can help mitigate issues that might arise during the course of the project.
  6. Ask About Support: One of the biggest issues we have found is that website designers are here and then gone. We have seen many clients that have had friends develop their websites for “cheap” or have family members, friends, or part-timers build their website when they finished working for the day, only to find that when updates needed to be made, the support was not there. Changes happen fast in business and many times you can’t sit around waiting or hoping for things to get done. You need to feel confident that in two years time, the support for the website you had paid for will be there. If you need to, get it in writing but better yet, find a company that has been supporting the same clients for years.

While this is not a complete list of items to look for, it’s a good start. Regardless of who you choose to design, build, or maintain your website, we only hope that you develop a solid, long term relationship that is mutually beneficial. If you ever have any questions, please don’t hesitate to contact us.


Bow River Troutfitters makes a splash!

November 14th, 2009

Oracast was recently approached with a small task of completing a small website for a well positioned Fly Fishing company in Calgary. While we didn’t perform a complete design of the new website, we were asked to help clean up the code and roll out the final pages of the website in a timely manner. The Calgary Fly Fishing shop website can be seen at www.bowrivertroutfitters.com and you can see a few of the small touches we added to make this a clean, simple, and easy to use website.

Oracast’s IT Consulting role enabled Bow River Troutfitters to have the project completed quickly and with a very modest budget. Finding the shop is easy with our integration of the lastest version Google Maps API which allows visitors to click on links that show walking directions from the closest CTrain station and an adjacent parkade. An integrated photo gallery using jQuery’s Javascript framework provides visitors with an easy to use slide-show showcasing guiding trips and other great photos.

We are extremely delighted that our new client is happy with the work done and we will be there to support them as their business grows!


Website Development complete for The Business Block

November 3rd, 2009

Headquartered in Calgary, Alberta, The Business Block is a collaboration of small business experts who can help your business start off the right way! Please read more about the services they offer and how they can get your business off and running by visiting their official website at www.thebusinessblock.com. You may also be interested in the events they host or promote which can be found here: The Business Block Events

The Business Block engaged Oracast to create a custom website that is extremely simple to use, that would provide their customers with the necessary information about their services, while incorporating the design with their corporate identity. After working closely with The Business Block, we are proud to say that Oracast delivered, and we look forward to a lasting relationship.

Are you looking for an affordable web site in the Calgary area? Oracast has your solution.

Oracast is a web-based technology company that has created web solutions for companies of all sizes. From starter to custom web sites, and large-scale web applications that can make your business more efficient, we have the skills and experience to deliver outstanding results, as promised, every time.

Our customers range from start-ups to major corporations, charities, and government institutions. Geographically, most of our customers are in central Alberta such as Calgary, Edmonton, Red Deer, Olds, and stretch into British Columbia, Manitoba and some parts of the United States.

Do you have a project in mind? Contact us today and find out how we can help.


Popular Edmonton Ski Club Website online!

October 9th, 2009

With winter quickly approaching and ski clubs ramping up for the new season, it’s no wonder that Snow Valley Ski Club needed to have a fresh look for their website before October. While the marketing department tried to make updates last year, they knew that some changes needed to be made to provide the flexibility necessary to keep content fresh and visitors coming to the website.

Come take a look at www.snowvalley.ca to see all of the changes and get a first look at what’s new at Snow Valley Ski Club. Here is just a quick list of the changes:

  • Events Calendar tied into Google Calendars allowing exports to visitors own calendaring software
  • Google Map and Google Directions for visitors or tourists that have never been there
  • Rotating banner ads allowing promotions and future ad space for additional revenue
  • Current and future weather pulled dynamically so no more reading and updating the weather manually every hour
  • Lightbox dynamic view of photos in the gallery for a better user experience and simpler maintenance
  • Much, much more!

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